As part of SAG-AFTRA’s ongoing efforts to protect performers’ livelihoods in the age of A.I., SAG-AFTRA is continuing to recognize those A.I. companies that are agreeing to the union’s A.I. guardrails which guarantee performers informed consent, compensation and control over the use of their voice, likeness and performance.
Ethovox — a company owned and managed by voice actors that is building a fully-authenticated foundational A.I model for voice — has agreed to our A.I.. guardrails. For those interested in licensing their voice to an A.I. company for use in a foundational model, this agreement ensures performers can participate knowing that they will be protected and compensated fairly.
Not all voice actors will want to work with A.I. companies, but agreements like these ensure that the opportunity to do so is available to union performers, and so the choice is yours to make.
Protecting performers in this new era means creating more contracts and guardrails, not fewer.
Please review the full text of the agreement, as well as the FAQs for additional information.