360° Strategic Communications - Centering Members and the Public in Worker Forward Communications
Wednesday, January 8, 2025
2:30 - 3:30 p.m.
Leading communications pros share strategies and hands-on tactics for launching effective worker-centric messaging that leads to positive public attention and gains at the bargaining table. Topics covered include research, message development and discipline, media training, publicity, social media, activations, events, digital and video production and more. This panel covers how to create comprehensive campaign and communications strategies and laser-focused tactical products and programs that motivate and activate supporters around workers issues in any policy environment. Participants will build their own action plans to leverage worker solidarity for successful actions.
