Step 1
Prior to auditions, prior to casting, prior to production, to use a SAG-AFTRA member in a commercial, there must be a SAG-AFTRA signatory attached to the project. The signatory could be an advertising agency or an advertiser. If a signatory is not already attached and you would like your company to become a signatory, complete a Preliminary Information Form.
Step 2
A SAG-AFTRA Business Representative will contact you and provide you with a packet of forms. Complete and return the following documents from your packet:
- Signatory Information Sheet
- Corporate Resolution/Limited Liability Corporation/Limited Partnership Authorization
- Credit Check
Step 3
Email the completed form to the Commercials Department.
A SAG-AFTRA Business Representative will contact you within two business days to discuss your interest in becoming a signatory.
Step 4
Once your SAG-AFTRA Business Representative has reviewed your documents and you have signed the Letter of Adherence, you may begin the audition and hiring process. At auditions, an Exhibit E Sign-In Form must be made available and returned to the Commercials Department within 15 business days of the audition date.
Step 5
Upon hiring your cast, you must clear your cast with SAG-AFTRA to verify that the performers you have hired are in good standing. This is referred to as the Cast Clearance (or Station 12) process.
2 Commercials