SAG-AFTRA Thanks Legislators for Introducing the NO AI FRAUD Act

SAG-AFTRA applauds Rep. Maria Elvira Salazar, Rep. Madeleine Dean, Rep. Joe Morelle, Rep. Nathaniel Moran, Rep. Rob Wittman and all the members of Congress who are joining the push to protect individuals’ rights against AI abuses by sponsoring the NO AI FRAUD ACT, a monumental bill that seeks to protect people’s likenesses and voices from AI exploitation.

The proposal, called the The No Artificial Intelligence Fake Replicas and Unauthorized Duplications Act of 2023, prohibits publication, distribution or transmission of an unauthorized digital replica without consent. It ensures that individuals have the exclusive right to authorize the use of their image, voice, or visual likeness in a digital replica. The right would be violated if someone publishes, distributes, or transmits an unauthorized digital replica, or if someone materially contributes to that conduct with knowledge there was no consent.

“As AI technology becomes increasingly powerful, we must take immediate legislative action to protect human beings from abuse and fraud,” said SAG-AFTRA President Fran Drescher. “Technology should exist to help humans, not replace them or rip them off. The minute we cross that line, we enter dystopia. SAG-AFTRA is committed to protecting individuals via all available means, and influencing this sort of much-needed public policy is one of the many ways we can ensure people and their intellectual property rights are protected from exploitation. The NO AI FRAUD Act is an important step in the right direction.”

“Thank you Rep. Salazar, Rep. Dean, Rep. Morelle, Rep. Moran and Rep. Wittman for taking the lead toward a more just future where AI technology serves people rather than people serving AI. Enshrining a right of consent in the law is an essential first step towards that just future.,” said SAG-AFTRA National Executive Director Duncan Crabtree-Ireland. “We hope other legislators will join in making the NO AI FRAUD Act the law of the land.”

About SAG-AFTRA

SAG-AFTRA represents approximately 160,000 actors, announcers, broadcast journalists, dancers, DJs, news writers, news editors, program hosts, puppeteers, recording artists, singers, stunt performers, voiceover artists and other entertainment and media professionals. SAG-AFTRA members are the faces and voices that entertain and inform America and the world. A proud affiliate of the AFL-CIO, SAG-AFTRA has national offices in Los Angeles and New York and local offices nationwide representing members working together to secure the strongest protections for entertainment and media artists into the 21st century and beyond. Visit SAG-AFTRA online at SAGAFTRA.org.