Consumers don’t watch platforms; we watch shows. It’s all content, and we follow the content. Content is ‘kinger’ than it’s ever been.
Jeff Cole
Director of the Center for the Digital Future, USC Annenberg School for Communication and Journalism
As part of its 3rd Annual Labor Innovation & Technology Summit on Feb. 19, SAG-AFTRA hosted a conversation between SAG-AFTRA National Executive Director David White and Jeff Cole, director of the University of California’s Annenberg School of Communication and Journalism Center for the Digital Future. During the conversation, Streaming & the Changing Business Model, Cole shared his thoughts on the proliferation of streaming platforms and digital content in entertainment, and the impact they and the COVID-19 pandemic will have on the future of workers in the entertainment industry.
“What’s good for the consumer is not always good for the working person. There are more opportunities [for work], but not at the same level, so the impact on SAG-AFTRA members … remains to be seen,” said Cole. “I’m more concerned about the immediate effect on people behind the camera, and I worry if [those workers will] have long-term jobs in the future.”
To hear the full interview, scroll below. Click below to watch other events from the summit:
- Welcome & Introduction by SAG-AFTRA President Gabrielle Carteris
- Straight to Streaming: Pandemic Strategy or New Normal?
- Volumetric Video & the Future of Entertainment
- Deepfakes Update
- From Gaming to Dubbing: What’s Hot in VO
- 10 Game Changers from CES
- Realigning Technology & Humanity
- Centering Unions in the Future of Work
- Innovation & the Pandemic: What’s Next for Essential Workers?
- Big Data, Surveillance & Discrimination
- Covering Content Innovators: SAG-AFTRA’s New Influencer Agreement -
The views expressed by the guests are their own and not that of SAG-AFTRA. Any mention of products or services does not imply SAG-AFTRA’s endorsement.
News
- Tags:
- News Updates