SAG-AFTRA furthers the conversation on intellectual property laws safeguarding works from generative artificial intelligence.
SAG-AFTRA Chief Contracts Officer Ray Rodriguez was a speaker at the 2025 Global IP Exchange USA event on Jan. 28, 2025.
Rodriguez’s presentation, When A.I. Met IP — What In-House Council Can Learn from the SAG-AFTRA Agreement, focused on the 2023 TV/Theatrical Agreement negotiations and contract as a guide for companies beginning or expanding their use of generative artificial intelligence for content creation. Some topics included developing strategies to ensure company compliance and mitigate security risks, and necessary ethical issues to consider when advocating for the responsible use of A.I.
The Global IP Exchange USA event is a gathering for senior intellectual property and brand protection leaders. Its 2025 event occurred Jan. 28–29 in Austin, Texas.
All photos by James Crossley.
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